Sneak Peak at a New Getaway Course

I’d like your opinion of Down to Business, Kent Lind’s new Airbrush Getaway course (please e-mail ceo@airbrushaction.com).  Here’s the description:

Down to Business with Kent Lind
Learn how to substantially boost your productivity and bottom line!
Whether you airbrush as a hobby or professionally, this new and groundbreaking course will teach you how to be successful as a full-time artist. According to Lind, “I’ve observed many artists who seemingly spin their wheels year after year, with no real set of goals or road map on how to get where they want to go. I’m ready to share my 20-plus years of experience by pointing students in the right direction, and show them what they want and need to know.”
You’ll learn:
• How to optimize your displays
• Types of venues
• How negotiate a contract (percentage versus straight rent)
• A basic understanding of equipment and airbrush techniques
• Specific design execution of lettering and cartoons
• Inventory tracking
• When and how to advertise
• Who to contact when scouting for a location
• High profit ancillary items: lanyards, knit hats, trucker hats, can coozies and keychains
• Vendor sources for T-shirts, specialty shirts (beaters and cap sleeves), lanyards, can coozies, license plates, knit hats, trucker hats, equipment, supplies, and more
• How to successfully work bar/bat mitzvahs, birthday parties, and special events (including how to market yourself and the event)
• Extensive understanding of Createx, Wicked, and Auto Air colors.
• Specific outline of types, quantity, and composition of display
• How to negotiate for a location, including insurance.
• How to find and hire artists
• How to scout for a location
• Examples of set-ups at amusement parks, outside venues requiring travel, and store fronts and kiosks.
• And much, much more.

(A prior basic understanding of the airbrush is recommended but not necessary.)

The New & Improved AirbrushAction.com

I’d like to thank those who have commented on my blog.  It’s easy to run out of things to write about, so by all means let me hear your suggestions (ceo@airbrushaction.com, if you wish to e-mail me directly) on various topics.  Also, we invested tons of time and effort (major, major kudos and a standing ovation to Erin Bennett, our webmaster and designer) revamping www.airbrushaction.com and would love your critical feedback.  I’m pretty thick-skinned, so let me have it, so to speak.  I need to hear the good and the bad because we’re more committed than ever to evolving the site, and, ultimately, making it the way you want it.  Airbrushaction.com will only work if it caters to your needs and wants; it exists to serve you.  Some plans include free and cost-based video streaming, more artist links (you may link back to your bio on airbrushaction.com from your site), much more free editorial content, downloadable books, and more.  Whether you know it or not, your opinions have helped shape Airbrush Action magazine, and I know they’ll make all the difference here.  Sock it to me, guys.

Great Student Feedback

For me, one of the greatest rewards in producing the Airbrush Getaway is knowing that we impact people in a positive way.  I understand that attendees pay good money (especially in these hard times) to attend the program, so it’s very important, critically so, that it works for everyone.  Feedback, good and critical, is always solicited and welcome because nothing is perfect and I’ll always view the Getaway as a work in progress that requires constant tweaking, improvement, and growth.  And, unlike some forums, I won’t censor your views and opinions.  At the recent Las Vegas Airbrush Getaway, the overall response was excellent, and I really appreciated the following e-mail from Chad Buhler.  It always means alot to me when someone takes the time to write, especially when I know it’s from the heart.

Hello Cliff,

I just wanted to let you know how much I enjoyed the Vegas Getaway. This was my first Getaway, and I was in the Intro to Pinstriping and Pinstriping & Lettering Mastery classes. Every instructor there was very open and accessible, and willing to talk to me, even if I wasn’t in the class they were teaching. The staff was great, and made me feel very welcome and made me feel right at home.

Having Brian Lynch there to show all classes how to use spray guns, and give us hands-on demonstrations was great. I was especially grateful to him for helping me with my ‘special’ project of painting and flaking my half mannequin in preparation for pinstriping. I learned a lot working with him and was thrilled to get a chance to work one on one with him.

I would also like to let you know that Jeff Styles and Jen Hallet were awesome instructors. They made the class very informative, but still were able to maintain a relaxed and easy environment to learn and ask questions. They were always available, and did all they could to help me advance my abilities and give me as much knowledge as I could handle about the business. I am so happy with my experience and what I was able to learn from this class that I cannot even express to you in words, even though I am trying now. Jeff Styles has even responded to me personally on some questions I had after the course, which was amazing to me.

So again, thank you for putting on such a tremendous experience. I know I am not the only one who enjoyed the week!

Thanks again!

Chad Buhler

Thanks, Chad, for allowing me to post this.  By the way, as an aside, Jeff Styles deserves special acknowledgment as one of the classiest acts in the industry.  He’s a true professional in how he conducts himself in business and as a teacher.  Post Getaway, Jeff always e-mails his thoughts on the workshops and to thank me when he’s the one who deserves the appeciation for a super job.

Vegas Airbrush Getaway Recap

Nicole Brune, an Airbrush Action cover girl (June 2009) in Pinup Class

Gerard Harrigan, Mega Getaway Alumnus, Excelled in Power Portraits

Last week’s Airbrush Getaway was by far one of the most rewarding and challenging.  I’ll start with the challenges.  The setup of the program is quite extensive and complex, and can take up to six hours to complete with a crew of about 20.  It’s usually done the day before the one-day seminars.  However, due to a scheduling conflict with another event (a lingerie fashion show, of all great things), we were denied access to start until 1am

Brian Lynch, spray gun handler extraordinaire, made all believers in Anest Iwata guns

Monday night (Tuesday morning, technically).  Super kudos to the teaching staff for toughing it until 5am, sleeping for only 90 minutes, and teaching that day!!  It took me three days to recover. 

            Ultimately, Jerry Ott’s Power Portraits produced, by far, the best work I’ve ever seen in a portrait class, but it did not start without a hiccup.  Because it was Jerry’s inaugural Getaway, I have to admit that things did get off to a slow and awkward start, and some students bailed for other classes even at my insistence that momentum would hit sooner than later.  My prediction proved correct, and those who stayed not only loved it, but promised to repeat at a future Getaway.  It turned out that Ott’s course is really best suited for advanced, hard-core artists who can reap the benefits of observing a true master at work.  I personally believe that watching Jerry paint on an actual project is a rare and golden opportunity, and I also believe that this course will only get better (Jerry, Javier, and I are already making key changes for the March Getaway in Vegas.  And, yes, Jerry Ott just committed to another one; he wants a rematch, damn it!) A big, warm thanks to Jerry for sharing his techniques, and a special thanks to Javier Soto and Troy Pierce for their support as assistants.

            The program was, in balance, one of the best I’ve seen.  Ryno, who was a last-minute replacement for Craig Fraser, was extraordinary, ensuring that the students executed the most demos ever produced in that class.  Ryno is truly a charismatic and dynamic instructor, and I can’t thank him enough for being so prepared, energetic, and effective.  Fraser was certainly missed by many, but Ryno did an impeccable job filling the void. 

            Scott and Michael Fresener’s T-Shirt Screenprinting three-day course, as always, hits on all cylinders in delivering what it promises, and I don’t believe there is better hands-on instruction on the subject.  Students printed tons of shirts with puff, plastisol, and other specialty inks; really impressive.  For more information on screenprinting, please visit www.t-biznetwork.com.

            I loved the new projects performed in the Murals on Steel and Dynamic Kustom Painting classes.  Cross-Eyed, Jonathan Pantaleon, and Alan Pastrana are always committed to offering new techniques and challenges for their students.

            Also, big thanks and congratulations go to the event’s sponsors; SEM (new sponsor), Anest Iwata, Iwata, Createx, Artool (new sponsor), and Coast Airbrush.  David Vivian and Dan Chester, SEM’s reps, did a superior job, and were there every minute to answer questions, mix paint, and offer solid product support.

Anest Iwata Spray Guns Shine in New Format

            Mark Hebbeler, of Anest Iwata, and Brian Lynch joined forces to initiate a new teaching format to ensure that most students would have the opportunity to handle Anest Iwata’s fine line of spray guns, and learn their intricacies, nuances, and many applications. It was a booming success.  At past Getaways, experienced spray gun users (some for 20+ years) have claimed that the one or two tricks revealed by Lynch were well worth the price of admission alone, and I felt strongly that all students should have this important exposure.  If most T-shirt artists understood how critical and efficient spray guns are for their application, they’d sprint to buy them!  Faux artists, fine artists, illustrators, body artists, spray tanners, and tons more would benefit exponentially from the use of spray guns.  Find out more at http://www.anestiwata.com.

Artograph’s LED 200 Projector Received Raves and an Exciting Buzz

            John Davis, Artograph’s COO, was present to spread the gospel about their new LED 200 Projector and demonstrate its finer points.  The crowd went “wild,” and this product proved to be one of the most exciting ever introduced at the Airbrush Getaway.  The LED 200 plays videos, slide shows, and music like other projectors, but those are just the side benefits.  This projector is loaded with custom features geared specifically for artists, such as six built-in grids for use in layout and design—they can be superimposed over any image or photo for dead-on image alignment and composition—a brilliant color-correct image that’s completely adjustable, excellent keystoning, and their lamp lasts a whopping 30,000 hours (that’s four hours a day for more than twenty years)!  The LED 200 was discounted at the Getaway to $649.95 from $699.95, and all four sold out in less than a day.  Three more were sold on backorder.  Congratulations to Artograph for a smash hit.

The Getaway is truly an incredible program, and I’m proud to be a part of it.  I hope to see you in Las Vegas, at the Rio, February 28 through March 4, 2011.