Cliff Stieglitz to Teach Facebook Marketing at Las Vegas Airbrush Getaway October 6-10

Cliff Stieglitz, Airbrush Action magazine’s publisher and founder, surprised attendees this past week at the Orlando Airbrush Getaway with a flash Facebook Marketing seminar. Conducted at the Doubletree by Hilton Orlando at SeaWorld hotel, Stieglitz shared how he grew Airbrush Action‘s Facebook page, AirbrushActionMag, into the industry’s most successful, taking it from about 4,000 ‘Likes’ to more than 182,000 and growing.  As a result, future Airbrush Getaways will offer this half-day class that will include: how to get started in Facebook, how to post, how to develop and optimize Facebook ads, split testing, how to grow ‘Likes,’ ‘Shares,’ and engagement, posts that work, demographic filtering, how to better market yourself as an artist (or any profession), how often to post, and much more. “Originally, I had no interest in our Facebook page, or any social media channel for that matter.  I out-sourced a woman in India to make daily posts, which consisted of nothing more than non-airbrush-related puzzles, riddles, and sayings” Stieglitz explained. “Then, I realized that she substantially overcharged for her services.  That really got my attention, to say the least. I started fiddling with the page, got hooked, and have been very committed to it since.”  In the beginning, Stieglitz sought advice from a couple of consultants, “but they didn’t really have the insight for it.  They didn’t quite understand our audience, and in many ways I seemed to know more. For example, one “expert” who worked for an established social media agency in Manhattan didn’t agree with posting more than one image at a time, yet I found time and again that multiple images of art in a single post receive the most ‘Likes,’ views, and engagement. In the three or four days he took charge of the page, my views dropped by more than 50%!  He then withdrew himself and his bill.” Ted Stoler, Airbrush Getaway alum, attended the Facebook Marketing seminar and concluded that “What I learned from Cliff’s presentation alone made the entire Airbrush Getaway worth it.” Stay tuned for details on Stieglitz’s seminar at the Las Vegas Airbrush Getaway, October 6-10, at the Tropicana Las Vegas Hotel.

StieglitzLO

Cliff Stieglitz explaining the finer points of Facebook at the Orlando Airbrush Airbrush Getaway, May 5-9 at the Doubletree by Hilton Orlando at SeaWorld Hotel.

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Facebook: http://www.facebook.com/airbrushactionmag
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)

 

KILLER AIRBRUSH Q&A: HOW TO BUY AN AIRBRUSH

I used an airbrush in an art class recently, and now I’d like to make a purchase. What should I look for when buying my first airbrush?

Retail prices for airbrushes vary, so if you surf the net you’ll get an idea of costs. However, in many respects you get what you pay for. Cheaper airbrushes generally rely on less expensive materials and will wear out faster. More expensive airbrushes simply are built better (stainless steel needles and chrome-plated internal parts, for example). Also, more expensive airbrushes tend to be more versatile. In order to establish price range, establish your needs. Certainly, a BMW will outperform a Ford Focus, but if you are only looking for basic transportation, the Focus will do fine. In assessing your airbrush needs, there are two rather important considerations. First, what spray patterns will the airbrush yield? Does it spray fine enough or go wide enough? Can you achieve a consistent stipple effect easily? Does it spray a variety of paint media in the patterns you desire? The second major consideration is how the airbrush feels in your hand. This assessment may be a bit more difficult, but it’s a very personal thing. Is the airbrush too heavy? Do your fingers feel cramped up? If you plan to spray for long hours, you need more than a five minute trial demonstration. Many airbrushes feel great for the first few minutes, but 12 hours later your hand will tell you which is more comfortable. If you trade at the same art supply store, ask the dealer if you can take a demo airbrush home. Or, if you can invest the time and money, attend an Airbrush Getaway (http://bit.ly/1kvcNaE) workshop before you buy anything airbrush.  The Getaways provide all materials and equipment, affording you the great opportunity to try everything.  There is simply no substitute for hands-on experience. To sum up, price, material, versatility, and feel are your major considerations when buying your first airbrush. These, determined by a needs assessment, will get you going in the right direction. For more detailed information and a listing of the best airbrushes, check out the 2014 Annual Airbrush Buyers Guide in the November-December 2013 issue of Airbrush Action.

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Facebook: http://www.facebook.com/airbrushactionmag
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)

 

THE AIRBRUSH GETAWAY HANGOVER

The Airbrush Getaway workshops, albeit a pure labor of love with amazing results and rewards, is physically and mentally draining with its non-stop intensity, airbrush adrenaline, euphoria, long hours of painting, information overload, and the required maximum focus and concentration. So, it’s easy to understand why most, if not all, students, instructors, and staff experience the “Airbrush Getaway hangover.” Let’s face it: every high has its crash, and the Getaways are no exception with their inevitable and regrettable let-down of the end, and subsequent morning-after crash.  Also, the realization that this 5-day program quickly becomes the blink of an eye, compounded by the separation anxiety of existing and newly bonded friendships, is sad and quite sobering. In fact, professionally, I’m never happier than when I’m at an Airbrush Getaway with the great rewards of being among my best friends and observing students immerse themselves and evolve their talents. “It’s always like a family reunion for me,” Gary Worthington reflected. I’m anxious to feed my Airbrush Getaway addiction in Las VegasWeiGoldLeafLOKentGarberLO October 6-10, at the Tropicana!  Stay tuned for details and perhaps some huge surprises.

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Facebook: http://www.facebook.com/airbrushactionmag
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/

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Cliff Stieglitz Conducts Free Facebook Marketing Seminar at the Orlando Airbrush Getaway, May 5-9

Day 3 of the Orlando Airbrush Getaway was capped with a free seminar on Facebook marketing conducted by Cliff Stieglitz, Airbrush Action magazine’s publisher. Stieglitz explained in detail how he took Airbrush Action‘s Facebook page from about 4,000 ‘Likes’ to 182,000 in about a year. “I may offer this at all Airbrush Getaways from now on because I understand how important it is for many artists to build their ‘Likes’ and promote their work,” explained Stieglitz, who demonstrated how to post, create a Facebook ad, boost a post, split testing, and many other nuances of Facebook. Airbrush  Action‘s page, http://www.facebook.com/airbrushactionmag, is the most successful in the airbrush industry, postingIntenseLOMichelleWrathellLOMoldyLOSotoProgLOBrianLugoLOAutoLOPierceProgressLOTerryDennisLOPlotterLOMuralsLO galleries of airbrush art, new products, events, free videos, and step-by-step content.

 

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Facebook: http://www.facebook.com/airbrushactionmag
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/

 

LIKE FATHER LIKE DAUGHTER. THE AIRBRUSH GETAWAYS GENERATE GREAT MOMENTS, MEMORIES

Like father like daughter: Edward Walsh and his daughter, Carly, enjoyed quality time together in the 1-day INTRO CREATING KILLER SKULLS with instructor Rod Fuchs, at the Orlando Airbrush Getaway, May 5-9, Doubletree by Hilton Orlando at SeaWorld. Maybe we should position the Airbrush Getaway as a viable family excursion, using the tagline: The family that sprays together, stays together. . .   FatherDaughterLO

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Facebook: http://www.facebook.com/airbrushactionmag
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/

 

GET YOUR FREE DOSE OF INSPIRATION: VISIT THE ORLANDO AIRBRUSH GETAWAY, MAY 5-9!

Alum Colin Threadgould enjoys his annual pilgrimage from England to attend the ORLANDO AIRBRUSH GETAWAY. Get your FREE INSPIRATION! All are welcome to visit the ORLANDO AIRBRUSH GETAWAY, MAY 5-9, at the Doubletree by Hilton Orlando at SeaWorld. Gary Worthington’s TOP 30 T-SHIRT NAME DESIGNS 3-hour DVD, the latest issue of AIRBRUSH ACTION, the DIAMOND COLLECTION, and hundreds of other airbrush related items are available for sale at great discounts. Come meet some of your favorite celebrity airbrush artists! The address: 10100 International Drive, Orlando, Florida or call 732-233-7007.

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Facebook: http://www.facebook.com/airbrushactionmag
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/Colin LO

ORLANDO AIRBRUSH DAY 1: OFF TO A KILLER START 

20140505_111512OR GAD1STENCILS10LOORGA PSDAY1loORGA DAY1 INTRObLOORGA DAY1 INTROloAll are invited to check out The Orlando Airbrush Getaway, May 5th-9th at the Doubletree by Hilton Orlando at SeaWorld. Also, visit our store.

TO LEARN THE COOLEST AIRBRUSH, PINSTRIPING, & ART TECHNIQUES ON THE PLANET, ATTEND THE ORLANDO AIRBRUSH GETAWAY MAY 5-9 featuring 20 classes (http://www.airbrushaction.com/airbrush-getaway-workshops or call 800-876-2472 or 732-223-7878).
GROUP, BUDDY, MILITARY & COUPLE DISCOUNTS AVAILABLE.
FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/

Pinstriping Legend Glen Weisgerber Models his favorite Airbrush Action Shirts. Come Visit The Airbrush Getaway Store, May 5-9 Doubletree By Hilton Olrando at Seaworld

Just had breakfast with the Airbrush Getaway crew. Here, pinstriping legend Glen Weisgerber models one of his favorite new Airbrush Action shirts. These great new button-down shirts (T and long sleeve versions also) are available for sale at the Airbrush Getaway this week, May 5th-9, at the Doubletree by Hilton Orlando at SeaWorld.

THE ORLANDO AIRBRUSH GETAWAY BEGINS TOMORROW, MONDAY, MAY 5!
**SEATS ARE STILL AVAILABLE** FOR THE WORLD’S BEST ALL HANDS-ON AIRBRUSH WORKSHOP PROGRAM. Bring your imagination, we provide everything else!

TO LEARN THE COOLEST AIRBRUSH, PINSTRIPING, & ART TECHNIQUES ON THE PLANET, ATTEND THE ORLANDO AIRBRUSH GETAWAY MAY 5-9 featuring 20 classes (http://www.airbrushaction.com/airbrush-getaway-workshops or call 800-876-2472 or 732-223-7878).
GROUP, BUDDY, MILITARY & COUPLE DISCOUNTS AVAILABLE.

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/

Facebook: https://www.facebook.com/AirbrushActionMag

ORLANDO AIRBRUSH GETAWAY PREVIEW: 3 DAYS TO GO! SEATS STILL AVAILABLE FOR ALL AGES. (No insects were harmed during this production!)

ORLANDO AIRBRUSH GETAWAY BEGINS THIS MONDAY, MAY 5!
SEATS STILL AVAILABLE FOR THE WORLD’S BEST ALL HANDS-ON AIRBRUSH WORKSHOP PROGRAM. Bring your imagination, we provide everything else!TO LEARN THE COOLESTAIRBRUSH, PINSTRIPING, & ART TECHNIQUES ON THE PLANET, ATTEND THE ORLANDO AIRBRUSH GETAWAY MAY 5-9 featuring 20 classes (http://www.airbrushaction.com/airbrush-getaway-workshops or call 800-876-2472 or 732-223-7878).
GROUP, BUDDY, MILITARY & COUPLE DISCOUNTS AVAILABLE.
FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/

This beetle was pinstriped at the Airbrush Getaway.

This beetle was pinstriped at the Airbrush Getaway.

More than 20 all-hands-on airbrush course are offered at the Airbrush Getaway Workshops.

More than 20 all-hands-on airbrush course are offered at the Airbrush Getaway Workshops.

AIRBRUSH GETAWAY WORKSHOPS

T-Shirt Airbrushing for Fun & Profit class.

T-Shirt Airbrushing for Fun & Profit class.

KILLER AIRBRUSH Q&A: How often should the airbrush be cleaned?

AFTER EACH USE. Too many airbrushes take their instrument for granted and don’t realize they may be shortening the life of the very tool that makes money for them. Reading the manufacturer’s instructions on care and maintenance and following them religiously will keep your airbrush performing at optimal levels.

FOR ALL THINGS AIRBRUSH:
Airbrush Getaway Workshops: http://bit.ly/1kvcNaE
Facebook: http://www.facebook.com/airbrushactionmag
Airbrush Action Magazine: http://bit.ly/1gGWzny
Twitter: http://www.twitter.com/airbrushaction
Airbrush.TV: http://www.airbrush.tv/ (largest selection of online instructional videos on airbrushing.)
NEW Blog: http://www.airbrushaction.com/blog/